Trump appeals to people who are afraid.
Think deep.
Are you a person who is afraid most of the time?
Do you have a practical way/procedure to get fear out of your mind? If not, then you are looking at "strong" leaders to rule you because you can't rule fear out of your mind and a "strong" leader is a reassuring father image for you.
I am not trying to make fun or play with people's mind. I am here to help you see, if you want to see.... There are millions of people who don't want to see. And Trump focuses on this group. About 35% of the republican party. So far so good. But the country as a whole won't go for it. The country is evolved. November 2016.